Forecast.ing synthesizes data across competitive, audience, and search signals to reveal the most valuable content actions for B2B marketers each week.
We position your brand as the answer to the questions your prospects are asking right now. AI search selects content that helps a user stop searching and start acting. We identify the top 10 narratives each week that put your brand at the center of your audience's actions.
We map your brand's authority across all topics central to your business. AI search engines select answers from topic experts. Your brand demonstrates expertise by mining the competitive landscape to bring freshness and clarity to your audience.
We monitor the content landscape across competitors, news, social, search, and AI citations to keep your brand aligned with your audience. AI search rewards brands that comprehensively match audience intent. Your team sees where to invest to move your audience to action.
We track where your audience's attention moves each week. AI search rewards brands that match active interest. Your content follows the conversations that matter right now.
Traditional search was about extending the search experience. Long articles that educate and keep users clicking. AI search is about advancing the user towards their goal. This means your brand needs to understand what your audience needs and articulate a point of view on what they should do and how they can do it.
Deeply researched means ingesting huge amounts of data and connecting the dots. Not automated Google searches. Not AI prompts. Your team gets insights that only primary research can deliver. Each brief includes brand, news, competitor, and social signals with source citations ready to reference.
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