Researching and creating B2B content strategy briefs is slow and costly, and customer needs continue to shift during the process.
Forecast.ing continuously analyzes audience, industry, and brand signals, delivering ready-to-execute briefs that move teams at the speed of demand.
Forecast.ing flips the traditional content model: listening first, prioritizing fast, and activating smarter briefs before publishing. This creates a structured, repeatable workflow that improves focus, relevance, and execution over time.
We continuously monitor real-time signals across industry news, social conversations, SEO intent, and your brand’s own materials to uncover what your audience cares about right now.
Every signal is scored against real-time external demand and your internal focus areas, so you can confidently choose the themes that matter most and eliminate decision paralysis.
Forecast.ing generates ready-to-execute briefs tailored to key marketing tactics. Each brief connects the audience signal to a tactical content plan, so teams can move fast.
Forecast.ing generates ready-to-execute briefs tailored to key marketing tactics. Each brief connects the audience signal to a tactical content plan, so teams can move fast.
Measure First. Then Publish.
Too often, marketers are forced to guess during content creation. And then granularly measure and optimize.
We think that’s backwards.
We measure and optimize before our our customers' time is invested.
Forecast.ing doesn’t gamble on AI hallucinations or guessing the next token in a sequence. We establish a Separation of Church and State between data science and LLM workflows. Every insight is backed by citations, giving teams confidence to both act fast and verify.
Collect real-time signals from industry, audience, SEO, and brand sources.
Deconstruct each signal into structured labels that enable trend detection.
Organize related topic fragments based on shared themes and relevance.
Map structured topics into a semantic space, capturing relationships between ideas.
Apply regression analysis to rank topics by relevance, momentum, and brand fit.
Transform top-ranked signals into ready-to-execute content briefs aligned to your key marketing tactics.
Helping marketing teams move faster and plan smarter.
“Forecast.ing solves the most time-consuming part of marketing: figuring out what to say. They connect real audience signals to clear content strategies, so I don’t have to guess.”
Bob Frady
CEO PropertyLens
“Forecast.ing is a business partner working in the background, researching signals and generating content briefs so we can focus on telling the stories of Prairie Engineers and our solutions. This partnership ensures our content is hitting the right targets.”
Gabe Lett
CMO Prairie Engineers
“Forecast.ing saves us hours every week by giving our team a clear, research-backed content plan we can put straight into production."
Harris Edelman
TechMike
Forecast.ing bridges the gap between strategy and execution—surfacing real, signal-driven content ideas I can immediately turn into action. It’s not just smart; it’s built for marketers who need both insight and speed.”
Dela Quist
Founder, AlchemyWorx
